By 2020, Generation Y will represent half of the working population. This is something that companies must already integrate into their human resources management if they want to succeed in their transformation. According to the recent Workforce United study* (Ricoh Europe), 69% of employees believe that the best companies are those that invest in digital technologies to improve the skills of their employees. From now on, technology has become central in new ways of working, but also the human factor, with a management that must give pride of place to the values and commitment of its employees. Explanations.

Employee engagement, training in new technologies and work-life balance are now key factors in a company’s analysis. This is partly reflected in the results of the Workforce United study commissioned by Ricoh Europe, which particularly highlights the importance of digital tool training for all: 63% agree that technology should play a central role in helping them do their jobs to the best of their ability and 65% admit to being more attracted to a “connected” company.

With the automation of all processes, soft skills will become increasingly important, such as emotional intelligence and collective intelligence, which are at the heart of a new way of working and unite employee engagement: whatever their age, 63% of working people surveyed believe that business strategies should evolve significantly over the next decade, and want to put their qualities and creativity to good use.
Finally, the balance between professional and private life becomes necessary for 40% of respondents who consider the balance between these two worlds to be a major issue.

Companies have no choice, they have every interest in integrating these criteria that will make tomorrow’s companies attractive.

* The statistics in this study are based on a survey of 4580 office employees in various service sector companies in the EMEA region, conducted by Coleman Parkes and commissioned by Ricoh Europe.